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Video Production

Immersion Room

National Motor Racing Museum​

Ribbon Gang developed the concept for a 270° immersive Mt Panorama experience for the National Motor Racing Museum.

The Challenge

Innovate an immersive experience

From concept to planning to implementation. Ribbon Gang did the hard yards.
Ever wanted to take a hot lap around Mount Panorama the way the professionals do? The National Motor Racing Museum approached the Ribbon Gang to create an experience that enabled museum visitors to truly experience the Mount.
Videography - National Motor Racing Museum, Bathurst | Ribbon Gang Media Agency, Australia
Videography - National Motor Racing Museum, Bathurst | Ribbon Gang Media Agency, Australia
Results

20,000+ visits since 2019

270° action shots by a team of 16 professionals including high-speed drone footage.
The Immersive room opened its doors on the most iconic weekend in the Bathurst Regions calendar, the Bathurst 1000, which saw museum-goers flood through the doors. Two years in the making, the country’s most famous race track saw the return of some of the most iconic race cars to retake the Mount.
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